A story by Sherie Ryder, BBC UGC and Social News Stuart Lau, BBC Monitoring has focused on a new innovation by the Hong Kong Fire Service Department.
In Hong Kong ‘Anyone’ happens to be a character created for the Hong Kong Fire Service to raise safety awareness. ‘Anyone’ is a character, clad in blue lycra from head-to-toe, was brought out in a press conference on Monday, much to the shock and amusement of the journalists in the room.
‘Anyone’ aims to convey that anybody can help in emergencies as part of an online campaign on the Fire Services Department’s Facebook page
Since it was set up at the end of October, more than 30,000 people have followed the account.
The Department’s first post featuring Anyone – a music video featuring a young man collapsing and the all-blue mascot stepping in to carry out CPR – has been viewed 494,000 times in five days.
Well done HKFSD